This event is part of the Discovery Foundation's Growth Essential Program delivered by Acetech.
As we approach the end of 2023, it's time to reflect on our achievements and challenges. Did your organisation meet its revenue targets this year? More importantly, how confident is your team in the current revenue model's ability to meet 2024’s targets within budget?
Join us on Tuesday, December 5th, for an in-depth workshop which will give you the tools to build a modern revenue engine capable of navigating the challenges of 2024.
HIGHLIGHTS INCLUDE:
Marketing Evolution. Identify and discard once-reliable tactics that are now outdated. Modern marketing is more cost effective but also highly calibrated to how customers actually buy software.
Sales Cycle Mastery. Just as understanding the shifts in buyer research will dramatically increase your pipeline, aligning your sales methodology with customer’s buying cycle will skyrocket your close rates while dropping customer acquisition cost (CAC).
Solution Iteration and GTM. In a 2024 landscape where fiscal prudence is paramount, avoid the pitfalls of building the wrong products or executing initiatives in the wrong order. Learn from successful technology companies that have de-risked their product roadmaps and instilled predictability into their Go-To-Market (GTM) initiatives.
What to Expect: Confidence in Hitting Your 2024 plan.
Given the market uncertainties in the upcoming year, building an efficient revenue engine that delivers on time is business critical. If the sales team has not grown beyond the overall framework of 2011’s “Predictable Revenue” or your marketing team's most cutting edge idea is “Account Based Marketing”, your organisation is already behind. This workshop will cut deep into the data from 2023, offering a step-by-step framework to construct your revenue structure for the upcoming year.
Don't miss this opportunity to fortify your organization against the challenges of 2024. This workshop goes beyond the surface, providing actionable insights and a strategic roadmap to elevate and rebuild your revenue engine to meet the needs of your business.
Secure your place now, and ensure your organization is prepared for success in 2024.
AGENDA
12:45 - registration
1-5pm - workshop
5-6:30pm - networking social
TICKET PRICES
Acetech Member - FREE!
Leadership Team - $50 per person; max of 2 per member company
General Public - $150 per person
Members can email chelsea@acetechleadership.com for the promocodes to access your FREE member ticket and discounted leadership team tickets.